theMerch

Besides looking awesome, our intention with every merch campaign is to educate and inspire. Each of our campaigns have a theme including carefully chosen garment and ink colors, and will have something to share with the wearer about our culture and the sport of surfing as a whole. Our first two campaigns came from our 360Hilo, Kahiko Series, focusing on scenes in stories, sagas, and oli from our rich history that includes surfing as a major component. The third campaign was the debut of our 360Hilo, Surf in Song Series where we spotlight contemporary mele Hawaiʻi that focus on surfing. For our fourth campaign we introduce 360Hilo, Moʻokūʻauhau. 

Each campaign will be available for preorder only and for a limited time. Once it's done, it's done and won't be offered again. Make sure to get your rare merchandise as the preorder dates drop!